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Driven by Data: The Podcast

S4 | Ep 15 | Large Scale Transformation and The Measurement of Success with Niresh Rajah, Group Chief Data Officer at Danske Banke

Feb 13, 2024
Niresh Rajah, Group Chief Data Officer at Danske Banke discusses creating a data-driven environment for a large financial services digital transformation in Europe. Topics include building a Chief Data Office, demonstrating value from investment, aligning strategy, battling defence and offence, measuring success, driving change in a legacy organization, and prioritizing use cases.
46:06

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Quick takeaways

  • Establishing a Chief Data Office to support large-scale digital transformation in financial services.
  • Utilizing predictive AI to enhance customer service and segmentation models for tangible benefits.

Deep dives

Data Strategy and Innovation Focus

The organization has relaunched with a new data strategy that includes focusing on predictive AI to enhance customer service and segmentation models. The aim is to deliver tangible benefits to personal, large corporate, and business customers. Next year's objectives include significant progress on implementing the data strategy and achieving real-world benefits.

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