

Clint Schaff on Media, Community Involvement, and the Future of KUAF in Arkansas
"KUAF is doing as well as you're doing. If you're engaged in the community, then we're going to be engaged and earning your support."
-Clint Schaff
About the Show:
In this episode of the I Am Northwest Arkansas® podcast, host Randy Wilburn chats with Clint Schaff, the General Manager of KUAF, about the vibrant landscape of public radio and how it uniquely connects communities in Northwest Arkansas. Clint shares his journey from a small town in North Dakota to California and finally NWA, where he has become an integral leader in the community.
Randy and Clint delve into the significance of KUAF as an NPR affiliate, its role in connecting people across multiple states, and the financial model that supports its programming. Clint also shares exciting prospects for KUAF’s future, emphasizing the incorporation of new media, strengthening local content, and expanding community involvement.
Key Takeaways:
- KUAF serves as a vital link connecting communities across Arkansas, Oklahoma, and Missouri with reliable public radio.
- Over 60% of KUAF’s revenue comes from listener support, emphasizing community commitment.
- Clint envisions integrating new digital mediums and live events to enrich programming and listener engagement.
- Innovative collaborations and creative ideas like KUAF live sessions aim to expand KUAF’s reach and impact.
- Clint encourages locals to volunteer and engage with KUAF, fostering a deeper sense of community.
Important Links and Mentions on the Show*
Email Clint Schaff
Website KUAF
KUAF on Facebook
KUAF on Instagram
Support KUAF: Become a contributing listener.
Tune in to KUAF 91.3 FM to listen to the I Am Northwest Arkansas® podcast on Ozarks at Large every Tuesday at 12 Noon and 7 PM CST. And, check us out on their podcast as well.
This episode is sponsored by*
(Sponsored by)
Northwest Arkansas Council - "Life Works Here!"
*Note: some of the resources mentioned may be affiliate links. This means we get paid a commission (at no extra cost to you) if you use that link to make a purchase.
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Mentioned in this episode:
FindItNWA.com
Looking to discover the best local businesses in Northwest Arkansas? 🌟 From cozy cafes to essential services, FindItNWA.com has got you covered. Connect with your local community with just one click and explore something great. Visit finditnwa.com today! #LocalBusiness #CommunitySupport"
Apple Seeds An Evening at the Farm, Saturday, October 11th, 2025
Evening at the Farm is a celebration of community and togetherness. Gather with friends, family, and fellow food enthusiasts for a memorable farm-to-table meal. What began as a small gathering has grown into one of our most beloved traditions, celebrating the flavors of the season and the community that makes it all possible. By attending this event, you'll not only treat yourself to an unforgettable culinary experience but also support our mission to empower and nourish our community.
Winetopia 2025
We’re back at the barn! Winetopia is THE annual event that highlights the best of what our NWA Community has to offer, and we are thrilled to be back at the Barn at the Stonebreaker this year! Winetopia is where you can taste incredible top-tier wine, local craft beer, top-shelf bourbon, a variety of other spirits from our favorite local distilleries, AND hand-crafted mocktails. A specially-selected menu from Stonebreaker catering and our favorite Mia Tarts round out the evening! A ticket is all you need to access one of the most special nights of the year. Your favorite features from Winetopia will be there - the famous wine toss with Carny in the Corner, DJ Shortfuze spinning smooth tracks all night long, and the best silent auction around! You’ve been waiting all year for this event, and it’s now around the corner! We cannot wait to see you there!