Sports Media with Richard Deitsch The PGA Tour-LIV Golf Merger: Guests are Kevin Van Valkenburg, the editorial director of "No Laying Up" and Chad Mumm, the executive producer of “Full Swing”
Episode 309 of the Sports Media Podcast with Richard Deitsch features two guests. First up is Kevin Van Valkenburg, the editorial director of No Laying Up and a former ESPN and Baltimore Sun staff writer. He is followed by Chad Mumm, the executive producer of Full Swing, the PGA Tour series for Netflix. He is the chief creative officer of Vox Media Studios. In this podcast, Van Valkenburg discusses the seismic news on The PGA Tour, LIV Golf and DP World Tour announcing they would merge commercial operations under common ownership; why this happened; morally squaring how PGA Tour officials recruited the 9/11 families to be part of their fight, only to cut them loose when a better deal became apparent; the PGA Tour media rights deals through 2030 with CBS, NBC and ESPN and what this means; what future TV opportunities could exist under this framework; how he sees this being covered, and more. Mumm discusses the seismic news and how he views it as both a fan and filmmaker; having cameras rolling at both a players’ home and the RBC Canadian Open when the announcement was made; not being given advance warning; how this will change the story arc; the impact of “Drive To Survive” on his show; the number of hours they have shot for the show; how potential episodes will exist for Season 2; what a Season 3 might look like and more. You can subscribe to this podcast on Apple Podcasts, Google Play, Spotify, Stitcher, and more.
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