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Morning Brew Daily

23andMe Files for Bankruptcy & Sesame Street’s Rocky Finances

Mar 25, 2025
The intriguing downfall of genetics giant 23andMe raises questions about the fate of your DNA data. As egg prices soar, desperate shoppers are resorting to smuggling them from Mexico. Sesame Street is feeling the financial pinch, facing challenges that threaten its future. Meanwhile, a fitness influencer’s viral morning routine has sparked a stock surge for a water brand, highlighting how social media can change markets. Tune in for a mix of financial news and cultural commentary!
29:42

Podcast summary created with Snipd AI

Quick takeaways

  • The bankruptcy of 23andMe raises serious concerns about the privacy and future handling of sensitive genetic data for millions of customers.
  • Sesame Street is facing substantial financial difficulties, prompting plans to alter its programming in response to shifting children's viewing habits and competition.

Deep dives

Bankruptcy of 23andMe and DNA Data Concerns

23andMe filed for bankruptcy, leading to the resignation of its CEO and raising concerns about the fate of its extensive genetic data from 15 million customers. Once valued at $6 billion, the company struggled to maintain relevance after initial DNA testing sales declined significantly, as customers often needed no further products after learning their genetic backgrounds. This bankruptcy brings into question whether the DNA samples could be sold during asset liquidation, potentially putting sensitive genetic information at risk. Individuals are now concerned about how to delete their data, as privacy policies may allow new owners to change handling practices if the company is sold.

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