HARO Link Building with Christopher Panteli, CEO & Director at Linkifi #74

(02:06) - Who is Christopher Panteli?

(05:14) - What’s Haro, and how it works

(08:51) - What’s the lifecycle stage a company should be to invest in building links?

(10:53) - Is there a typical timeframe for HARO link building?

(16:48) - What’s the process Chris follows?

(18:48) - Topics that Linkifi doesn’t touch

(22:00) - What are journalists looking for using HARO?

(24:16) - Are journalists researching to ensure the expertise of sources?

(27:16) - Best practices for building links through HARO

(30:14) - With the rising of AI content, how’s HARO link building affected?

(35:31) - Chris's thoughts on digital PR

(39:12) - George’s thoughts on HARO link building

(40:16) - Learn more about Christopher and Linkifi and get in touch.