Get the app
public
ios_share
This Week in Business
chevron_right
Why Category Killers Can’t Survive
May 8, 2023
12:34
forum
Ask episode
play_arrow
Play
view_agenda
Chapters
auto_awesome
Transcript
info_circle
Episode notes
Wharton marketing professor John Zhang says category killers are passé, and the demise of Bed Bath & Beyond proves it.
Hosted on Acast. See
acast.com/privacy
for more information.