A few weeks ago SSE host Felix Krueger was invited by Nick Ziech Lopez to join the Mind the Gap podcast. We spoke about where Sales Enablement is at in 2022, what it takes to be truly strategic about enablement, and the most common mistakes made by organisations new to Sales Enablement. This one is a great episode for CEOs and sales leaders who haven't started a sales enablement program yet but are keen to understand how they can leverage the approach for their business.

Here are some of the resources referenced in this episode.

Connect with Nick Ziech-Lopez online: https://www.linkedin.com/in/nick-z-lo/
Connect with Felix Krueger online: https://www.linkedin.com/in/hfkrueger/
Sales enablement resources brought to you by FFWD: https://www.goffwd.com/learn
Mind the Gap Podcast: https://www.enablix.com/mindthegap/

Where to find The State of Sales Enablement:

Website (subscriber exclusives can be found here) - http://thestateofsalesenablement.com/
LinkedIn - https://www.linkedin.com/company/the-state-of-sales-enablement-podcast/
Apple Podcasts - https://podcasts.apple.com/au/podcast/the-state-of-sales-enablement/id1558307853
Spotify - https://open.spotify.com/show/4ceCJYJLuCbTNbRTriOFpe?si=avn_E9EGSNu3gmHfoqJ_6g

Kickstarting Enablement | Interview