K'Lee Terrazas: From Solopreneur to Scale: Mastering Business Growth (Part 2)

About K'Lee Terrazas:

K'Lee Terrazas is the founder of Legal Lead Sharks, bringing over 15 years of experience in sales and marketing to help law firms grow smarter and scale faster. More than just a Google Ads agency, her team acts as a fractional CMO, guiding firms from lead generation to signed cases by fixing the often-ignored systems after the click. Through this work, K'Lee uncovered a major bottleneck in most firms: intake. This inspired the creation of Intake EQ, a modern solution that uses smarter systems, streamlined follow-up, and realistic AI Voice Agents to convert more leads without the burden of hiring or managing staff.

When her husband Jason joined the team, his expertise in HR, payroll, and payments expanded their offerings with PayLynx Global, automating backend tasks like payroll and compliance. Together, they help law firm owners stop wearing all the hats and start focusing on what matters—being the attorney. From high-quality lead generation and intake automation to payment systems and CRM support, their mission is simple: Automate. Delegate. Eliminate.

In this episode, your hosts, Jason and Scott, together with K'Lee Terrazas, discuss:

• Delegate $10/hour tasks to focus on business growth
• Create a precise client avatar for targeted marketing
• Not all money is good money - choose clients wisely
• Niche down to become an invaluable expert in your field
• Step out of your comfort zone to make a business impact

Key Takeaways:

• Hiring someone who can do the job 50% as effectively allows business owners to focus on high-value activities that drive growth.
• Identifying a precise client avatar is crucial for targeted marketing and business success, and by understanding exactly who you want to serve, you can create more meaningful connections and avoid wasting resources on unsuitable clients.
• When you immerse yourself in a specific industry, you become more than just a service provider - you become a trusted advisor.
• Scaling a business requires shifting from a scarcity mindset to a growth-oriented perspective, as embracing automation, strategic hiring, and continuous learning can help entrepreneurs break through limiting beliefs and expand their potential.
• Whether it's public speaking, reaching out to new opportunities, or challenging your own assumptions, growth happens when you're willing to take calculated risks.

"If you're talking to if you're talking to everyone, you're talking to no one. So if you think I can do business with anyone, and so anyone's my customer, that's not true.” — K'Lee Terrazas

Connect with K'Lee Terrazas:  

Website: https://legalleadsharks.com/ 

LinkedIn: https://www.linkedin.com/in/k-lee-terrazas-9366b31b4/

Instagram: https://www.instagram.com/legalleadsharks/ 

Connect with Jason and Scott:

Website: https://henderxcapital.com/masteryourmillions

X (Twitter): @MasterYourMs https://twitter.com/MasterYourMs 

Facebook: https://www.facebook.com/groups/realestateinvestorsofutah 

Instagram: @henderxcapital https://www.instagram.com/henderxcapital/

@jasonihenderson https://www.instagram.com/jason.henderson/ 

Email: jasonchem@gmail.com, scott@henderxcapital.com