Most business engage in email marketing to some degree. And because email marketing is such a commonly used tool that reaches a broad diversity of consumers, it is important to understand how to ensure the emails you send are inclusive, and make the people you serve feel like they belong with you, rather than pushing them away from you.
So in this episode, I sat down with email conversion strategist Samar Owais, founder of Emails Done Right, to chat through the ins and outs of inclusive email marketing.
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Samar Owais
Inclusion and Marketing