As Government fails to put words into action around affordable housing for London‘s keyworkers, can real estate step up and plug the gap?

Sometimes the first step towards progress is being totally, even brutally, realistic. And when it comes to an issue as complex and politically sensitive as delivering affordable housing in a city like London, a healthy dose of realism can work wonders - especially for those who are committed to finding solutions to this thorny, and increasingly pressing, problem.

Realism is what will ensure laurels are not rested upon. It is what will drive those who want to make a change to differentiate between what Government says and what Government does. Realism, for all its grounding in the sensible and pragmatic, is what could drive the creativity we desperately need.

“Those organisations out there that truly want to deliver affordable housing are just going to have to find creative solutions to do that,” said Square Roots managing director Barbara Richardson on an EG podcast focussed on how the industry can deliver more quality, reliable and affordable accommodation in the capital and how it can better service the frontline workers on whose service the city depends. “In the next three to five years I really don’t think the political system is going to help very much,” she added. “While I would like to think they are behind us, speaking about something and putting it into practice are two very different things.”

Tune in to hear more from Richardson, The Lowe Group's Tim Lowe and Dolphin Living chief executive Olivia Harris on how creative solutions from the industry will be the driving force behind instigating real, long-term change when it comes to delivering affordable housing solutions for London's keyworkers.