Des Barker, a seasoned political strategist within the Utah tourism industry, is our featured guest on today's episode, recorded live at the Utah Tourism Conference. He shares insights about his background and the evolution of his 30-year journey in the realm of politics. Throughout the conversation, Des stresses the importance of cultivating strong relationships with elected officials and maintaining credibility. Join us to gain valuable advice on political strategy and effectively navigating the intricate landscape of politics.

"Establishing that they know you and knowing that when you call or contact them, they'll recognize your email, acknowledge your status as a constituent, and understand that you're providing them with valuable information, and that you're credible. And then, they truly appreciate that, because they highly value the people who help them figure this stuff out that they can trust." - Des Barker

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The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Relic. If you are interested in any of Relic’s services, please email adam@relicagency.com or visit www.relicagency.com.

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284: The Intersection of Tourism and Politics with Des Barker