Ep 473: The Facebook factor in India’s gambling black market engagement

In the latest episode of iGaming Daily, brought to you by Optimove, Danny Lee and Joe Streeter of iGaming Expert, discuss the significant impact of the black market on iGaming in India.

A report by the All India Gaming Federation has revealed the extent at which players in the country engage with the black market.

The report detailed that unlicensed betting platforms had a total of 1.6 billion visits over a three month period. 

The duo highlight recent research that reveals staggering engagement levels. They explore the role of social media in driving traffic to illegal platforms, the effectiveness of current regulatory measures, and the importance of education in combating these issues.

Them, towards the second hald of the episode, the conversation touches on the Premier League and potential betting opportunities as the season progresses.

To read more about the topics discussed in today's episode, click on the following link:

- https://igamingexpert.com/news/affiliates/facebook-surging-india-black-market/

Host: Danny Lee
Guest: Joe Streeter
Producer: Anaya McDonald
Editor: James Ross

iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast. 

Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.