
Indian Business Podcast
How to Master the Fitness Market and build a Fitness Brand worth crores Strategies from @Fittrjc
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About this episode
In this episode of the Indian Business Podcast, we are joined by Jitendra Chouksey, the founder of Fittr, one of India’s most impactful fitness-tech platforms transforming how people approach health and wellness
What began as a passion project has now become a mission to make 50 million people fit, combining personalized coaching, community-driven motivation, and smart technology
In this conversation, Jitendra shares the story behind Fittr’s growth, the challenges of building in the fitness space, and his vision for creating a scalable health-first brand in India
Whether you're into fitness, entrepreneurship, or building brands with purpose and scale, this episode is packed with insights and inspiration