The Lila Rose Show E246: Parents Are Done with Hollywood—Here’s the Alternative w/Jeff Harmon | Lila Rose Show
Sep 5, 2025
Jeff Harmon, co-founder of Angel Studios, shares his journey from advertising to revolutionizing entertainment with family-friendly narratives. They discuss how audience-driven content has led to cultural hits like 'The Chosen' and 'Sound of Freedom.' Harmon reveals the innovative guild model that empowers viewers to influence film projects and highlights the unique storytelling approach of their upcoming film, 'Zero AD,' which reinterprets the Nativity story. Plus, he dives into the rise of clean comedy and the shift toward values-based content, igniting hope for a brighter media landscape.
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From Potato Farm To Filmmaking
- Jeff Harmon grew up poor on an Idaho potato farm and wasn't originally planning to enter film.
- A college roommate group studying film led him into advertising and eventually filmmaking through Harmon Brothers.
Build What You Want First
- Great startups often begin with founders solving a personal problem they experience.
- Harmon links Angel Studios to that pattern: they built a platform for the films they wanted for their own family.
Use Audience Voting To Pick Films
- Let the audience pick and veto content instead of executives deciding behind closed doors.
- Build a voting community so viewers predict winner films more accurately than a single programmer.
