Kyle Edmiston, CEO Lake Charles/S.W. Louisiana CVB about Brand USA’s proposition for DMOs

We speak with Kyle Edmiston, President/CEO at Lake Charles/Southwest Louisiana Convention and Visitors Bureau. Kyle is just stepping down as Brand USA Board Chair, so he’s in the unique position of running a local Destination Marketing Organization and having an insider’s perspective on Brand USA. We talk about why DMOs partner with Brand USA; the opening of the United States; and why everyone should visit Louisiana.