The Recognized Authority The Hidden Costs of Sticking to Old LinkedIn Habits with Irene Koehler
Discover how to maximize your LinkedIn presence and enhance your personal brand on this episode of The Recognized Authority. Host Alastair McDermott chats with "LinkedIn Whisperer" Irene Koehler as she shares her insights on building authority, visibility, and profitability.
They discuss “old LinkedIn habits” you must avoid, how the platform has evolved beyond its job-hunting origins and why - alongside showcasing your expertise - it's also important to showcase your personality and be authentic in order to be relatable.
They explore the challenges of content creation, the importance of consistency in building your online presence, and the benefits of experimenting with different formats.
The conversation highlights the need to strike a balance between professionalism and personality while engaging with your audience on LinkedIn. So tune in and start transforming your LinkedIn presence today!
“Many of us use LinkedIn like a resume "looking in the rearview mirror". You're reporting to me everything that you've been through, a historical document "I did this, and then I did this". That's not interesting, and sells you short.
Think about how you show up on LinkedIn by looking forward, where you're going and reframe how you describe what you've been doing.” -- Irene Koehler on The Recognized Authority podcast
“A dated perception about is that everybody and all the content on LinkedIn is super buttoned up and professional and very "by the book", and there's not much personality. Throw that away. Rewrite the script. One of the keys to using LinkedIn is to bring your whole self, your personality, your quirkiness, and have that be tied into who you are as a professional.” -- Irene Koehler on The Recognized Authority podcast
🗒️ Show Notes 🗒️
Access all the links mentioned in this episode in the show notes here:
👉👉 https://therecognizedauthority.com/avoid-these-old-linkedin-habits/ 👈👈
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