Matt Farrell, Senior Investment Manager at WE Family Offices, sits down with David Weisburd to discuss how families with $50M-$1B+ invest their capital. They also cover balancing risk tolerance and liquidity needs, where alpha is in the market today, and characteristics of an ideal private fund manager. (0:00) Introduction and overview of We Family Office (1:01) Description of We Family Office services and typical client profile (2:44) Fee structure, advisory approach, and client portfolio strategies (5:30) Risk tolerance, liquidity needs, and behavioral finance in family offices (8:00) Benefits of illiquidity and investment strategies for ultra high net worth families (11:43) Alpha generation in fixed income, private credit, and venture capital (18:14) Manager selection and characteristics for private funds and venture investments (21:14) Podcast announcements and call to action (21:34) Non-economic reasons and managing co-investments in private equity (23:37) Value add in venture capital and the process of referencing managers (27:03) Final thoughts and personal insights from Matt Farrell