Alternative Funding Options with BJ @ LighterCapital.com - Escape Velocity Show #18

“If only we had money, we could…” It’s a story I’ve heard a thousand times. Startups heaving a sigh, wishing they had investors to fund the awkward early stages. Scraping to get your software in shape… Working 60+ hour weeks… Can’t afford to hire people so you’re wearing every hat for every department… But the dark side of receiving VC funding is that you lose a massive slice of your company. It can be VERY expensive. The equity you give away just for some upfront money could be worth millions in a few years time, but you’re too desperate to know that now. BJ Lackland has a different approach. He’s the CEO of Lighter Capital, a funding company that supports tech entrepreneurs without them giving up equity, board seats or personal guarantees. In the 7 years BJ spent at the helm, they funded 365 companies… with 630 rounds of financing… deploying a total of $168 million. So, if this guy is a master at spotting a startup worth investing in, don’t you want to hear what he has to say? You can.  For this week’s episode of Escape Velocity, I sat down with BJ and we talked all about funding, financing, and loans for startups. In our interview, BJ opens up about: - What revenue-based financing actually is - How Lighter Capital does the math on a loan - What’s changed in SaaS financing  - Why equity funding could be your biggest mistake - Light Capital’s software for processing deals - What red flags BJ always looks out for (