#316: How To Grow Your Email List Using Social Media

May 21, 2020

Learn the importance of growing your email list and converting social media followers. Discover strategies for growing your newsletter list on Instagram and using LinkedIn and Facebook to grow your email list. Explore effective collaboration for remote teams and strategies for optimizing your LinkedIn profile. Learn how to design a Facebook group cover image and explore the benefits of LinkedIn ads. Get tips on growing your email list using social media and making enticing offers.

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Introduction

00:00 • 2min

The Importance of Growing Your Email List and Converting Social Media Followers

02:20 • 3min

Growing Your Email List Through Social Media and the Link Between Health and Business

05:24 • 3min

Strategies for Growing Your Newsletter List on Instagram

08:11 • 10min

Growing your email list with social media and effective collaboration for remote teams

18:33 • 3min

Using LinkedIn and Facebook to Grow Your Email List

21:50 • 9min

Creating Facebook Group Cover Image and Introduction to LinkedIn Ads

30:38 • 3min

Strategies for Growing Your Email List Using Social Media

33:24 • 11min

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After 11 years of building a successful online business, there is one area I see entrepreneurs go wrong time and time again.

Want to know what it is?

They put all their effort into growing their social media following without properly using it to grow their email list. In my experience, that’s a big no, no.

So, why would that be a big mistake?

Well, here are a couple of stats I want to share with you.

Your return on investment with an email list is 4x higher than any other marketing platform. In fact, the average ROI is 122%.
For every one dollar spent on email marketing, you could make between forty-five to fifty-one dollars.

You do not, and I repeat, do not own your social media followers. You do, however, own your email list. This means that a social media platform can take your followers away at any point, or dictate who does and does not see your content.

Do I have your attention yet?

I’m not saying you should ditch social media. Instead, I’m giving you simple, effective strategies for utilizing your social media accounts to grow your email list, share your knowledge with the world, and support your audience in the best way possible.

To help me do this, I reached out to a couple of experts you may know, Jasmine Star (Instagram expert) and Brittany Krystle (LinkedIn expert), for a little guidance.

In this episode, Jasmine shares her favorite ways to invite Instagram followers over to your email list. Brittany gives little known tips and tricks for converting your LinkedIn followers to email subscribers.

And yours truly -- that’s me -- is going to share some of the most effective ways to use Facebook to grow your email list.

You’re going to love these tangible, step-by-step strategies for growing your email list quickly.

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