Shivam Punjya is the founder of the luxury handbag label behno which is designed in NYC but made in India. behno operates at the intersection of ethical thinking and luxury design, a space I have always been very interested in.
Further, behno’s mission is to redefine and bring awareness to the character of “Made in India”, and to set a new standard for Indian factory manufacturing that improves the quality of life and safety of women in the garment trade.
Shivam and I talk about how to move from exploiting cheap labor to creating a nurturing environment and community, how the company’s name encompasses the DNA of the brand even after pivots, the innovative way in which behno reacted to Blackout Tuesday last year, and much much more.