Twenty Thousand Hertz “In a World…” The epic evolution of movie trailers
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Mar 19, 2025 
Andrew Anderson, a producer at Twenty Thousand Hertz, dives into the fascinating evolution of movie trailer sound design. He discusses the dramatic shift from the iconic ‘Voice of God’ narrators of the ‘80s and ‘90s to the booming audio of modern trailers. Hear insights on the legendary Don LaFontaine and the impact of sound cues in trailers from classics like Star Wars. Anderson highlights overused tropes and explores how the industry has adapted to the digital age, making it a captivating exploration for film and sound enthusiasts alike.
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SoundOff Competition
- Submit a 2-5 minute story about sound to the 20,000 Hertz SoundOff competition.
- The top entry wins a feedback session and $100 store credit.
Star Wars' Sound Design Legacy
- Star Wars significantly impacted sound design, making it a suitable example for showcasing changes in trailer sounds.
- Its first film altered the trajectory of sound design.
Episode Format
- Dallas Taylor and Andrew Anderson discuss the format of the episode.
- They decide to listen to a modern trailer first for greater impact.