Business Strategy for CPA's 211 Pricing for Improved Profitability
Do you wonder how to price accounting services? Stop wondering, stop pricing accounting services, and start pricing for value you create. When you front-load your services with value, you have more latitude to price in a way that ensures both you and your client are mutually profitable in the exchange.
/////
If you want to know more about working with me to increase your profitability, put 15 minutes on my calendar: https://calendly.com/geraldinecarter/15min
Let me show you how 1:1 VIP coaching can help your business be more profitable and easier to run, in less than 5 months.
/////
This episode is a summation of everything that I've taken in over the years on pricing and how I've effectively used it for great results for my clients.
Topics covered:
- why use price to improve profitability
- six reasons why it's good for your clients when you charge them more
- five reasons that hourly is so bad for your clients, and it's bad for you.
- value and price
- creating value without having to do that much extra work?
- tiered pricing or menu pricing
- how to raise your prices
Highlights:
— “Part of figuring out your pricing is also getting your packages together with your prices on the right track, so that you can stop having a million underpaying clients, and you can get your time back.”
— Remember, “It is good for your clients when your prices are higher.”
— “Value creation helps you increase your prices.”
— “When you can create a situation where it's high profit for you, the seller, and it's high profit for them the buyer, you create a win-win situation where you love selling, because it's nicely profitable for you, and they love buying, because it's nicely profitable for them.”
— “If you want to get your firm's packages and prices on the right track, if you want to stop having a million owner paying clients and you want to get your time back, start with value and use pricing as the tool to capture it.”
Earmark CPE podcast