Open Houses Unlocked: Boosting Your Conversion Game with Mike Litton Ep 242

Highlights:
* Open House Conversion Coaching:
    * Focus on increasing open house conversion rates.
    * Introduction of 'campers versus climbers' concept for door knocking.
    * Emphasis on immediate application of communication skills.
* Mike Litton's Experience:
    * 32 years in the real estate industry, with 18 years owning a Keller Williams office.
    * Active in coaching and consulting with agents.
* The Mike Litton Experience Podcast:
    * Launched five months ago with 152 episodes.
    * High interest with 216 guest requests in under three days.
    * Audience in 31 countries, over 105,000 listens.
* Open House Training:
    * Advocates returning to basics and face-to-face interactions.
    * Suggestion to extend open house hours to 10 AM-5 PM.
* Open House Strategy:
    * Involves inviting people, providing food, and sending personal notes.
    * Success story shared of an agent's implementation of the strategy.
* Challenges with Open Houses and Buyer Leads:
    * Noted issues with staffing shortages and low conversion rates.
* Door Knocking Strategy:
    * Follow up with invitations and handwritten notes for effective personal engagement.
* Campers vs. Climbers:
    * Strategy for becoming a top listing agent through community engagement and relationship building.
* Communication Skills:
    * The importance of curiosity, non-judgment, and follow-up in building relationships.
* Podcast Success:
    * Mention of the podcast reaching seven million episodes in five months.