It Takes A Village with Delina Medhin S3. EP.48 - How to be an ‘It Girl’ with Editor, Kayla Greaves
In this episode of It Takes A Village we are joined by one of Delina’s good friends, Kayla Greaves, one of the most sought-after and authoritative voices in the beauty and wellness sector. From starting as a writer and editor in Bustle and InStyle interviewing celebrities to working with SheaMoisture, Ulta, and Augustinus Bader in brand campaigns as well as being an expert commentator on HBO’s The Beauty of Blackness and Netflix’s the Black Beauty Effect, Kayla has without a doubt established how her voice has weight in influencing the industry.
Kayla shares with us her experience growing up in Toronto and being encouraged to write from the support of one of her teachers. From writing in the classroom to becoming a successful journalist, getting her Extraordinary Ability Visa and moving to New York, working in Bustle and InStyle, she takes us with her through it all. We also learn a thing or two about being a writer, editor, journalist, and also how developing relationships and your network is important when getting expert sources for your work. As she continues on her journey, we pick up tips on transitioning to becoming an influencer and now an entrepreneur and working for herself. Learning all sorts of skills from all her careers has brought Kayla to now having a product collaboration with Brown Sugar Babe called It Girl.
Whether you are in the middle of a pivot in your career or interested in working in the media space, Kayla’s expertise and inspiring stories, coupled with her gift for storytelling, this episode is for you. Listen in and be part of this captivating conversation.
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With over 12 years of media experience, Kayla Greaves has become one of the most sought-after and authoritative voices in the beauty and wellness sector—both in front of the camera and behind the scenes. Kayla can be seen in brand campaigns for major companies like SheaMoisture, Ulta, and Augustinus Bader as well as an expert commentator on HBO’s The Beauty of Blackness and Netflix’s The Black Beauty Effect. Starting her career as an editor, Kayla has interviewed dozens of notable celebrities over the years, like Tracee Ellis Ross, Pharrell, and Naomi Campbell, just to name a few. Previously holding the title of Executive Beauty Editor at InStyle—and with bylines at prestigious publications such as Vogue, ELLE, and Allure—Kayla’s expertise, coupled with her gift for sparking fun and captivating conversations, has launched the next phase of her career as a true multi-hyphenated storyteller, on-camera talent, and beauty authority.
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