67 | Hailey Bieber’s PR Strategy, Jacob Elordi’s Viral TikTok & Abercrombie Autumn Fashion Faves

Welcome back to the LuxeGen Group Chat! In this episode, Daisy Reed is joined by Saroop Sangha and Poppy Edmonds. First up, the three discuss the chaos surrounding Hailey Bieber’s pop-up and why her “bad PR” might have been a genius move. Then they move onto Jacob Elordi’s random personality soft-launch via a casual TikTok with Romy Mars. In the fashion chat, it’s all about their Abercrombie & Fitch denim faves – they break down how they’re styling them for autumn and why the brand is having such a moment. There’s also the news regarding the Jonas Brothers starring in a Christmas film (cue Disney Channel nostalgia), plus a stroll down memory lane as the team reveal their favourite childhood shows. They also get into some iconic brand moments – from the new Crocs launch to Mitchum’s rogue but effective PR strategies. To round things off, the LGs share what they’re loving right now: The Gathering on Netflix, the return of Celebrity Traitors and a few product recs you’ll want to add to your list…

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Panel:

Daisy Reed | https://www.instagram.com/daisreed/

Vegan Leather Biker Jacket | https://imp.i254217.net/DyGMJd

Mid-Rise Barrel Jean | https://imp.i254217.net/Z65e4k

Bra-Free 90s Cami | https://imp.i254217.net/9LDBr3

Poppy Edmonds | https://www.instagram.com/poppyedmondss/

High-Rise 90s Relaxed Jean | https://imp.i254217.net/POEqWQ

Bella Tie-Front Cami | https://imp.i254217.net/qz9GBY

Relaxed Mockneck Vegan Leather Bomber Jacket | https://imp.i254217.net/QjLxWo

Saroop Sangha | https://www.instagram.com/saroop.k.s/

Mid-Rise Barrel Jean | https://imp.i254217.net/Z65e4k

Essential Tuckable Baby Tee |  https://imp.i254217.net/2azBJQ

Mid-Length Waxed Barn Jacket | https://imp.i254217.net/LKBYWY

AD | Abercrombie & Fitch | https://www.abercrombie.com/shop/uk

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