Coaches Corner Can you start a coaching business in 2025?
Aug 16, 2025
The podcast dives into the reality of starting a coaching business in 2025. Zander and Jay share personal journeys, debunking myths and highlighting the need for adaptability. They discuss the shift toward relationship-driven marketing and the importance of standing out in a competitive market. Practical steps for building a successful coaching career are outlined, including the necessity of high-ticket pricing and effective lead generation strategies. Listeners also learn how to navigate the influencer landscape and engage audiences for lasting success.
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Coaching Market Is Growing, Not Dead
- The coaching industry has grown dramatically and today there is still an expanding audience for coaching.
- Success now requires different skills than in 2015 because demand and competition have both increased.
From 47 Followers To Six Figures
- Zander launched with a 47-person Facebook group and used direct conversations to sign clients quickly.
- He built a six-figure coaching business within 30 days without a big audience by focusing on relationship marketing.
Sell Outcomes, Not Hours
- Charge for outcomes and structure high-ticket offers rather than hourly services.
- Use math to design pricing so fewer clients deliver sustainable income and avoid trading time for money.