The newest addition to workplace benefits? Caregiving support
Oct 24, 2023
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Employers are adding caregiving support as a new benefit. Thrilling activities, Elon Musk's donation offer, and Tinder's matchmaker feature are discussed. The lack of caregiving support in workplace benefits and the economic cost of caregiving in the US are examined. The impact of caregiving support on employee productivity and well-being is explored.
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Quick takeaways
Caregiving support is a crucial addition to workplace benefits, addressing the high turnover rates caused by employees' caregiving responsibilities outside of work.
Companies like Wealthy are providing comprehensive elder care support, including assistance in finding assisted living facilities, resulting in significant time savings for employees and increased retention rates for companies.
Deep dives
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Employers and Caregiving Responsibilities
More than half of the US labor force has caregiving responsibilities outside of work, contributing to high turnover rates. These responsibilities include taking care of elderly relatives, a trend that companies are starting to address in their benefits packages. While childcare, transportation, and flexible work arrangements have received attention, elder care support remains lacking. Companies like Wealthy, an elder care benefit startup, are addressing this need by providing comprehensive support to employees, including assistance in finding assisted living facilities, home aids, and rehab options. Implementation of such programs has resulted in significant time savings for employees and increased retention rates for companies.
The Growing Importance of Caregiving Support
The cost of caregiving in the US amounts to billions of dollars annually and is set to increase. It is estimated that over 37 million Americans spend an average of four hours per day looking after elderly relatives. Despite this, only 12% of companies currently offer some form of elder care support. Companies like Wealthy are making a difference by enabling employees to access a network of support that includes professional social workers. By utilizing such services, companies like Hilton and Best Buy have seen significant time savings for their employees. As the elderly population continues to grow, caregiving support is becoming an increasingly vital aspect of workplace benefits packages.
With more than half of American workers pulling double duty caring for loved ones outside of the office, caregiving has become a 12-figure economic burden for the US. With employers looking to regain hundreds of billions in lost productivity and retain talent, a new caregiving support benefit is becoming more common in employee compensation packages. Plus: Uber gets into hot air balloons and Tinder enables matchmakers.
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