Modern Craftsman

Sustainable Marketing and Lead Generation with Tyler Grace

11 snips
Dec 2, 2024
Discover the power of intentional marketing to attract ideal clients and build a self-sufficient business model. Learn practical lead generation strategies tailored for contractors facing today’s economic challenges. Tyler Grace reveals his transformative journey in sustainable marketing and teases an upcoming course packed with actionable insights. Get ready to enhance your branding and align with quality-driven clients for long-term success.
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ANECDOTE

Early Lead Generation Struggles

  • Tyler Grace and Nick Schiffer initially struggled with lead generation.
  • They took on unfulfilling work just to keep their businesses afloat.
ADVICE

Sustainable Business Model

  • Build a sustainable business model through intentional marketing, branding, and lead generation.
  • Focus on attracting ideal clients and projects to create a self-sufficient sales funnel.
INSIGHT

Ideal Clients and Growth

  • Focusing on ideal clients fosters consistent, organic business growth.
  • Accepting less desirable jobs hinders long-term growth.
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