In Episode #101 Eric and Neil talk about what components make a quality infographic. Listen to learn about how you can make your own infographic and how you can ensure that it delivers your post’s message.

Time Stamped Show Notes:

00:28 – Today’s topic: What makes a quality infographic
00:36 – Kissmetrics’ portfolio of infographics
00:50 – It’s not just the imagery
01:14 – Number 1: Have the right statistics
01:18 – Number 2: Make sure your topic is really good
- 02:02 – If you can show complex data sets, you’ll do well
02:10 – Number 3: Keep the infographic concise
02:22 – Number 4: Make sure it story flows well
03:08 – Number 5: Have a great design
- 03:18 – Dribbble and Visual.ly have great infographic designers
03:42 – Number 6: Make sure your colors are NOT crazy
04:17 – Put an embed code generator at the bottom
- 04:22 – For WordPress, it’s Embed Code Generator
04:28 – Number 7: Write the RIGHT headline
- 04:41 – Check CopyBlogger for creating headlines
04:48 – Number 7: Add text to the page where the infographic is
- 05:30 – Make sure the image is in full size and it works on mobile
05:48 – Be creative!
06:07 – GIFographics
- 06:08 – KlientBoost has a good example of PPC
06:18 – That’s it for today’s episode!

3 Key Points:

Having infographics is not just about the imagery, it’s also about statistics and your message.
Visual content doesn’t guarantee success.
Don’t forget to add text on the page where your infographic is – Google can’t read images.

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