The Analytics Power Hour
(Bonus) 2024 Listener Survey...Wrapped!
Jan 14, 2025
The hosts reflect on their newly launched listener survey and share insights into the audience's professional backgrounds and expertise in analytics. They highlight surprising data about how listeners discover the show, primarily through platform recommendations. Feedback reveals a positive reception for their authentic style and engaging discussions. Exciting freebies and valuable takeaways are promised, emphasizing a commitment to enhancing content based on listener preferences.
22:46
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Quick takeaways
- The 2024 listener survey provided valuable insights that will shape future episodes, emphasizing analytics engineering and the audience's familiarity with analytics.
- Feedback from the audience revealed a strong appreciation for the podcast's trendy and insightful tone, guiding the development of engaging content.
Deep dives
Listener Survey Methodology
A listener survey was launched to gain insights about the audience and their perceptions of the show. Conducted between late May and July, the survey featured around 15 questions divided into four main sections: audience profiling, listener behavior, content interests, and brand perception. Promotion was limited to pre-rolls on two episodes, which resulted in 88 responses, significantly exceeding the target of 47 completions. This robust participation allowed for meaningful analysis of trends and preferences among the audience.
