Branding Matters How to Become a Catalyst for Change - Paul Constance
Today I’m sitting down wit Paul Constance, the Owner and Founder of Lil E Coffee - a non-profit coffee shop that offers productive and meaningful employment to people with intellectual and development disabilities.
Not only has Paul created a successful coffee business, but he has also established a platform that empowers individuals with intellectual and development disabilities to build their careers while boosting their confidence.
Tune in as Paul reveals his motivations for starting Lil E and how it has become a catalyst for positive change in so many lives. This episode is a must-listen for anyone interested in the intersection of branding, social impact, and personal development.
Here are the highlights from this episode:
01:13 - The story behind Lil E Coffee Cafe
11:43 - How Paul is building a platform for change
15:30 - The unique customer experience that Lil E offers
22:06 - How merch helps Lil E with creating brand awareness
24:25 - Paul’s badass superpower
25:23 - Paul’s advice to someone starting a business from scratch
BRANDING MATTERS is one of the 40 Best Branding Podcasts worldwide. It's one of the 17 Branding Podcasts Worth Your Time in 2025. And it's one of the 20 Great Podcasts to Grow Your Brand.
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About Me
Hey there, I'm Joelly - the Branding Badass. My BADASS superpower is helping you build a brand that matters. From branded merch to keynote speaking, when you work with me, you get results!
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