Contractor Growth Network #114: The SHIN FU Process
Sales. Sales. Sales. That’s the name of the game in the contracting game. If you can’t learn to sell, then you’ll always be stuck on Hope Island, waiting on potential leads, only to get ghosted all the time. Logan and Alex are breaking down the SHIN FU process from the fellas over at the Contractor Sales Academy. Tom, Steve, and Derek teach the SHIN FU as a part of their sales program, The Bridge, to help contractors stop wasting their time on customers who aren’t serious about working with them. Bring respect to your trade and yourself. Learn the SHIN FU so you can stop getting ghosted by customers and start utilizing your time in an efficient manner!
In this episode, we talk about…
- Defining the SHIN FU process and how it started
- How the SHIN FU pre-qualification saves you time
- Digging down to someone’s deeper reason for why they need a contractor
- Setting the expectation upfront so they know what they are looking for
- Figuring out someone’s budget over the phone
- All you want when you go out to a prospect’s house
- Why everyone ghosts everyone when it comes to sales
- Speaking to all decision makes so you do not waste your time
- Using the B.S. Meter to weed out the window shoppers
- Making the clients feel like they are in control
Links to resources:
Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com
For more Contractor Growth Tips visit us on Youtube at https://www.youtube.com/channel/UCYrCSDrWwoa2jFZPJ0F5q0A