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The MacRumors Show

145: After iPhone 17: What to Expect in 2026 and Beyond

May 9, 2025
Exploring Apple's future, the discussion dives into how the iPhone lineup will evolve post-iPhone 17 with a staggered release strategy. Anticipated features like under-display Face ID and groundbreaking camera upgrades promise to reshape user experiences. The potential impact of AI on smartphone relevance adds a thought-provoking twist. Listeners are intrigued by the mention of innovative designs, including compact and foldable devices, as well as how these changes reflect broader trends in technology and consumer behavior.
43:49

Podcast summary created with Snipd AI

Quick takeaways

  • Apple is planning a staggered release schedule to streamline marketing and enhance production flexibility in response to competitive pressures.
  • The evolving iPhone lineup may see models like the iPhone 17e and Air, complicating market positioning and consumer choices in budget devices.

Deep dives

Staggered iPhone Release Strategy

Apple is considering a staggered release schedule for its iPhone lineup. This change would involve launching pro models and foldables at one point in the year, followed by standard models and new entries in the spring. This approach could help streamline marketing efforts, as releasing multiple iPhones simultaneously has created confusion for consumers trying to understand the differences across models. Additionally, this staggered timeline may allow for improved manufacturing processes as Apple seeks to diversify its production away from China and ramp up operations in other regions like India.

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