Ben Rollert is the Co-Founder and CEO of Composer.

Composer is an automated trading platform that allows you to build a portfolio of hedge fund-like strategies.

Takeaways

• Ben's first founder experience with Intervaliq.
• Learnings from building Breather (raised $100M+).
• The importance of a solid business model cannot be overstated.
• Keeping a small team with Composer.
• Founder-led companies versus professional management.
• Understanding board dynamics.
• Doing market research to validate startup ideas.
• Using user feedback effectively.
• Why the team is based in Canada but can't operate here.
• The gap that Robinhood and Wealthsimple aren't focused on.
• Building products for prosumers.
• Building an AI product to empower users versus using AI for auto-trading.

Chapters

00:00 Founding Experiences and Lessons Learned

09:03 The Breather Experience: Insights and Missteps

14:59 The Genesis of Composer: From Idea to Execution

25:06 Market Opportunities and Target Audience

32:00 Navigating Regulations and Business Models

39:04 Future Aspirations and the Role of AI

Keywords

founder experiences, Breather, Composer, market opportunities, regulations, business model, AI in trading, startup lessons, venture capital, trading software