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Customer Success Talks

Making Impact Reviews the new QBRs | Jennifer Peters & Ken Kreutzer

Nov 20, 2023
35:33

In today's episode, we explore the evolving landscape of Impact Reviews (No more "QBRs").

Joining us is, Jenifer Peters and Kenn Kreutzer, who both bring a wealth of experience and fresh perspectives to this crucial topic.

We will focus on:

- Redefining QBRs as Impact Reviews: We kick off with a fundamental question: Why is Impact Reviews a more fitting term than QBRs in today's customer success narrative?

- Training for High-Impact Conversations: A key challenge in conducting successful Impact Reviews is having the right training. - Data Selection for Maximum Impact: One of the critical components of an Impact Review is presenting valuable data.

- Maintaining Customer Engagement: We further explore techniques and approaches that ensure clients remain engaged throughout the Impact Review.

Quick-Fire Questions:

- Which stakeholders should be involved in Impact Reviews?- Ideal frequency for Impact Reviews.

- How long does your impact review session last?

- Should we use this important meeting for upselling and cross-selling?

This episode is a must-listen for any customer success professional looking to enhance their approach to customer meetings and make them more impactful. Join us as we uncover the secrets to transforming QBRs into meaningful, data-driven Impact Reviews with Jenifer and Kenn. You can find us on Youtube Connect with us on LinkedIn: Jennifer Peters

Ken Kreutzer Bayron Toruno

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