When Philip Schofield’s downfall shocked Britain, many wondered how much his co-host Holly Willoughby really knew — and why she distanced herself so quickly. In this unflinching episode of Heretics, journalist Sonia Poulton joins Andrew Gold to expose what she calls the real story behind ITV’s golden duo — and why she believes Holly Willoughby should never be trusted.

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Sonia Poulton, one of Britain’s most outspoken journalists, takes us behind the scenes of the British media machine — where image is everything, and truth is often the first casualty. Drawing on years of investigative reporting, she breaks down how ITV’s This Morning became a brand built on illusion — and why, when the Philip Schofield scandal erupted, the network’s response was pure damage control.

Sonia explains why she believes Holly Willoughby’s public statements don’t add up — questioning how a long-time co-presenter could be completely unaware of Schofield’s actions. Was she protecting her brand, or was there something deeper at play? The discussion delves into ITV’s culture of silence, its obsession with reputation, and how insiders close ranks when controversy threatens the network’s biggest names.

Andrew and Sonia also unpack the wider implications — from the hypocrisy of daytime TV’s “family-friendly” façade to the growing mistrust viewers feel toward legacy broadcasters. Sonia argues that the media industry often rewards compliance over integrity, and that the Schofield-Willoughby fallout is just one chapter in a much larger story about power, manipulation, and self-preservation inside British television.

Expect candid revelations, bold claims, and uncomfortable truths as Sonia names names, connects dots, and challenges the idea that TV presenters are ever as wholesome as they seem. Whether you once admired Holly Willoughby or always sensed something more calculated behind her charm, this episode will change how you see Britain’s favourite TV double act.

🎧 Watch the full Heretics episode here:

https://www.youtube.com/watch?v=B4v7AnxCNxA&t=3s

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