TEI 284: The Disney way of innovation

Global Product Management Talk is pleased to bring you the next episode of... The Everyday Innovator with host Chad McAllister, PhD. The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers. About the Episode:  Last year I was at a product management conference in Orlando and the keynote speaker discussed leadership at Disney. It got me interested in how Disney innovates. A few months later I found out about Duncan Wardle, who was the Head of Innovation and Creativity at Disney for many years. He led the team that helped Imagineering, Lucasfilm, Marvel, Pixar and Disney Parks to innovate, creating magical new storylines and experiences for consumers around the globe. Now he is a keynote speaker and also deliverers workshops and ideation forums to companies around the globe. We discuss a lot of topics about creating an innovation capability in a company and creating products customers love. I most enjoyed the customer research examples he shared for getting insights that lead to more valuable products.