Masters of Community with David Spinks cover image

Masters of Community with David Spinks

Achieving Virtual Event Success in your Community with Lauren Hagerty

Jun 2, 2021
Lauren Hagerty, Director of Marketing & Community at Power to Fly, discusses hosting virtual events, diversity initiatives, and community-building. Power to Fly employs a 3-prong approach, implements DEI metrics, and allows community members to self-organize events. They emphasize diversity in speakers, content, and images. The episode also covers the challenges of balancing enjoyment and impact, creating unique communities, and tracking community efforts. Lauren shares their journey from genetic counseling to community management and highlights the importance of gratitude in the community industry.
53:15

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Power to Fly focuses on continuous improvement, better serving clients, and innovating new products and services.
  • Diversity and inclusion are prioritized in Power to Fly's community with metrics such as diversity of speakers, content, photos, and creators.

Deep dives

Virtual Events and Community Growth

Lauren Hagerty discusses the success of virtual events and the growth of the Chat and Learn program at Power to Fly. She emphasizes the importance of maintaining the core values of the community and making virtual events as similar to in-person events as possible. With effective marketing strategies and a focus on diversity and inclusion, virtual events can be just as impactful. The program has experienced significant growth and success, with hundreds of events per quarter and a diverse range of speakers.

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