You Don’t Have to Bet Big to Have Big Impact

Breaking into new markets requires experimentation. But the experiments you run don’t have to break the business. 

Albert opts for a gentler approach. Today, he shares his two rules for running effective business experiments: 

1. Don’t pull me down
2. The impact has to be BIG

Plus, Steph tells us why a bias for action can be as simple as being willing to ask for help right away.

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