Second Life

Anushka Salinas: CEO of Nanit

8 snips
Jun 2, 2025
Anushka Salinas, the CEO of Nanit and former VP of merchandising at Rent the Runway, shares her inspiring journey through fashion and tech. She discusses her passion for data-driven approaches to parenting, highlighting Nanit's innovative baby monitors that provide AI insights for families. Salinas reflects on her career pivots, emphasizing the challenges of transitioning from the fashion industry to tech. She also touches on the importance of communication in pediatric care and the role of technology in enhancing parental peace of mind.
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ANECDOTE

Young Buyer Manages $50M Budget

  • Anushka Salinas began her career as a buyer managing a $50 million budget at a young age.
  • She learned the importance of building strong vendor relationships through weekly calls and visits.
ADVICE

Hands-On Startup Involvement

  • Get deeply involved in all parts of a startup, including hands-on operations.
  • Identifying operational problems early helps build necessary technology and infrastructure.
INSIGHT

Data Drives Product-Market Fit

  • Fast product-market fit comes from analyzing data and direct customer feedback.
  • Meeting customer needs rapidly unlocks explosive growth potential.
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