People Magic: How to Build a $1M Community

Expand Your Community Through Specificity

18 snips
Jun 12, 2025
Discover the secrets to building a thriving community through meaningful relationships. Learn how member referrals can drive growth and why clarity about your ideal member is essential. The discussion emphasizes creating a supportive culture where contributions are recognized, fostering organic expansion. With the right approach, you can attract those seeking transformation and connection!
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ADVICE

Define Your Ideal Member

  • Be very clear about your ideal member and the specific life transition they are navigating.
  • Use these clear definitions to engage members in inviting others who fit this precise profile.
ADVICE

Use Nominations for Growth

  • Ask your members for nominations and give them leadership roles for inviting others.
  • Recognize and energize them by making nominations part of your community culture.
INSIGHT

Growth Needs Clear Member Value

  • Growth is not driven by hacks or viral moments but by clarity on the community value and member benefit.
  • Members bring in others because they gain new stories, experiences, and allies through the community.
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