Afford Anything The Case for Investing in Individual Stocks, with Co-Founder of the Motley Fool, David Gardner
4 snips
Sep 12, 2025 
David Gardner, co-founder of The Motley Fool and author of Rule Breaker Investing, dives into individual stock picking and contrarian strategies. He discusses the six defining traits of 'Rule Breaker' stocks, emphasizing the importance of qualitative analysis over just numbers. Listeners will learn why unconventional picks can yield unique opportunities and how skills from stock evaluation can enhance business acumen. Gardner also draws parallels between investing and sports fandom, encouraging a personalized approach to investing that aligns with one's values.
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Play The Long Game
- David Gardner plays the long game and measures success over years and decades rather than days or months.
- Long-term ownership of great companies beats short-term market timing and media noise.
Own At Least One Stock You Believe In
- Own at least one individual stock in a company whose product or service you truly value for a multi-year horizon.
- Prefer companies you understand and believe will grow over the next decade.
The View Pick That Tanked Then Soared
- Gardner and his brother recommended Starbucks on The View in 1998 and the stock fell 33% in six weeks after their pick.
- Despite that drop, Starbucks rose about 34x from that date, illustrating long-term payoff of holding winners.
