Deliberate Freelancer

#160: The Dreaded Feast or Famine!

Apr 13, 2023

Learn about navigating feast or famine in freelancing and the importance of reaching out to clients and networking for business growth. Explore the limitations of selling services and the potential benefits of selling strategy. Find out how to improve productivity with the two minute rule.

26:49

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Quick takeaways

Emailing current clients to let them know your availability can immediately bring in more money and work.

To prevent feast or famine cycles, create a detailed marketing plan, set boundaries for the type of work and rates you will accept, and invest time in networking and industry involvement.

Deep dives

Immediate outreach to drum up new work

If you need more money, it can be immediately beneficial to email your current clients to let them know you have availability in your schedule. Start with a small list of clients you've had a relationship with in the past year and ask them how you can help. Offer specific examples of services you provide.

Introduction

2min

Navigating Feast or Famine in Freelancing

4min

Reaching Out to Clients and Networking for Business Growth

9min

Selling Services vs Selling Strategy

7min

The Two Minute Rule's Importance

5min

On today’s show, I discuss how I found myself in the dreaded “famine” part of the feast-or-famine cycle and what I’m trying to do about it.

Here’s what I share with you in this episode:

A few tips when you’re in the “feast” phase.
How to tell clients no — and turn down work when you’re too busy.
My three-pronged approach to get out of the famine stage.
The importance of figuring out where your potential clients are and getting involved in that space.
The upcoming Content Marketing World, which will be outside Cleveland, Ohio, for the first time. It will be held in Washington, DC, September 27-28, 2023.
The importance of my Always Be Marketing rule.
Asking yourself big picture questions surrounding “how did I get stuck in this famine stage?”

Biz Bite: Use the two-minute rule to get things done

The Bookshelf: “Nora Goes off Script” by Annabel Monaghan

Resources:

Join the Deliberate Freelancer Facebook group.
Support Deliberate Freelancer at Buy Me a Coffee.
Episode #158 of Deliberate Freelancer: My Four Client Wins and One Fail in Q1
Content Marketing World, Washington, DC, September 27-28, 2023

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Deliberate Freelancer

#160: The Dreaded Feast or Famine!

Podcast summary created with Snipd AI

Quick takeaways

Deep dives

Immediate outreach to drum up new work

Creating a detailed marketing plan

Thinking big picture for long-term success

Remember Everything You Learn from Podcasts