In Traction, Gino Wickman provides a systematic approach to achieving business success through the Entrepreneurial Operating System (EOS). The book focuses on six key components: Vision, People, Data, Issues, Process, and Traction. It helps business leaders clarify their vision, align their leadership team, solve common business problems, and foster healthy communication and discipline within the organization. The EOS system is designed to help businesses overcome frustrations such as lack of control, people issues, insufficient profit, hitting the ceiling, and feeling stuck. The book offers practical tools, real-world examples, and actionable strategies to drive sustainable growth and improve business operations.
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š§āāļø WHO AM I?
My name is Brandon Turner and I teach people how to BUILD WEALTH WITHOUT LOSING THEIR SOUL through real estate investing!
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š WANT TO SCALE YOUR EXISTING PORTFOLIO?
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š¤ CONNECT WITH ME ON INSTAGRAM
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š READ ONE OF MY BOOKS
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š BOOKS MENTIONED IN THIS EPISODE
ā¢ Vivid Vision by Cameron Herold
ā¢ Traction by Gino Wickman
š SPONSORS
ā¢ TurboTenant: Market your rental, screen tenants, and collect rentā¦ all in one place! Use the code BRANDON10 to get 10% off upon sign-up at https://go.abetterlife.com/tt_pod_landing Or check out all of their incredible FREE resources for landlords at https://go.abetterlife.com/tt_pod_toolbox
ā¢ BallPoint Marketing: These guys know how to find dealsā¦ BallPoint Marketing is the leader (and the company that I use) for all things direct mail marketing! Theyāll write the postcards, send them out, build out a CRM, and even field the calls for you! All you have to do is go to https://go.abetterlife.com/bpm_pod_landing for a strategy call and a discount!
ā¢ BetterLife Tribe - If you're an existing real estate investor and you want to scale but you don't know how to supercharge your journey, just know... I've been there! And if that's you, check out my personal mastermind for EXISTING INVESTORS ONLY called the BetterLife Tribe at https://go.abetterlife.com/blt_pod_landing
š„ DESCRIPTION
I've made a lot of mistakes... Like, a loooot of mistakes. But I've also done a lot of things right! So in this episode, I'm sharing the three biggest things that it's going to require to take your business from $0 to where you want it to go! I share real life examples in my own businesses and tried to make it as actionable as possible! So watch, listen, enjoy, and take action!
I also talk about:
ā¢ The #1 most important thing it's going to take
ā¢ Exactly how to create your vision
ā¢ A fun ChatGPT tip
ā¢ My greatest idea ever (it was a horrible idea, but it worked out great)
ā¢ and so much more!
ā DISCLAIMER
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The BetterLife Podcast 
