TCW Podcast Episode 232 - All the Other Home Pongs

The home Pong market of the mid-1970s extended far beyond the big three—Atari, Coleco, and Magnavox. Numerous smaller companies entered the scene, not only in the United States but also across Europe and other parts of the world. As the home gaming industry rapidly evolved, many manufacturers introduced unique systems powered by integrated circuits. The market truly took off with the advent of “Pong-on-a-Chip” technology, which made it possible for virtually anyone to build a Pong console. Combined with affordable manufacturing in the Far East, this innovation drove costs down and helped the market reach new heights.