John Canzano and Jon Wilner talk with media expert Patrick Crakes. The long-time media consultant formerly worked as the VP of InVivo Media Group and spent nearly two decades as a VP at Fox Sports where he focused on programming, business operations, and strategy. Crakes was also a paratrooper in the U.S. Army. Subscribe to this podcast and share it. • Read John Canzano's work at www.JohnCanzano.com. • Read Jon Wilner's work at www.Pac12Hotline.com via the Bay Area News Group. Follow on Twitter: www.Twitter.com/JohnCanzanoBFT www.Twitter.com/WilnerHotline