Destination Marketing Podcast 21: Destination Marketing At The State Level with Dave Williams
Sep 24, 2019
45:42
Dave Williams joins the Destination Marketing Podcast to talk destination marketing at the state level. Topics include the Mighty 5 Campaign, the state programs Utah offers to its DMO partners, and tips for DMOs to work better with state partners.
"To be able to go from one park to the next just felt like a point of differentiation that nobody else had. And rather than try to be all things to all people, we thought that would get people looking at Utah and get Utah on the map; and once they were interested in the Mighty 5 and went to our website or other websites, they would see all the other amazing things to do around the state"- Dave Williams on the Mighty 5 Campaign.
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The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Relic. If you are interested in any of Relic’s services, please email adam@relicagency.com or visit www.relicagency.com.
To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit www.thedmpn.com. Email adam@relicagency.com with any inquiries regarding the network.
"To be able to go from one park to the next just felt like a point of differentiation that nobody else had. And rather than try to be all things to all people, we thought that would get people looking at Utah and get Utah on the map; and once they were interested in the Mighty 5 and went to our website or other websites, they would see all the other amazing things to do around the state"- Dave Williams on the Mighty 5 Campaign.
Follow the Destination Marketing Podcast on social media:
YouTube
TikTok
If you’re enjoying the show, please leave us a rating and review on Apple Podcasts!
Subscribe to our newsletter!
The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Relic. If you are interested in any of Relic’s services, please email adam@relicagency.com or visit www.relicagency.com.
To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit www.thedmpn.com. Email adam@relicagency.com with any inquiries regarding the network.