YouTube as the Ultimate EdTech Tool: Katie Kurtz on Youth, Learning, and AI

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Katie Kurtz is Managing Director and Global Head of Youth and Learning at YouTube where she is responsible for developing the ecosystem to engage, inform, and educate kids, teens, and adults. Katie joined YouTube in 2019 after serving as Chief Product Officer at Noodle Partners, an online program manager designing and building fully online degree programs for universities. Previously she was Senior Vice President and National Sales Manager for Higher Education at Cengage Learning. Prior to that Katie was Vice President of Business Development at adaptive learning pioneer Knewton, where she led the platform's partnership strategy for three years.

💡 5 Things You’ll Learn in This Episode:

• How YouTube has become one of the largest learning platforms globally.
• The new educational features on YouTube, including quizzes, key concepts, and AI conversational tutors.
• Insights into YouTube’s Study Hall program, allowing students to earn college credits.
• The delicate balance between entertainment and education that creators must maintain.
• The future of AI and machine learning in shaping YouTube’s educational experiences.

✨ Episode Highlights:

[00:02:32] Katie Kurtz discusses her career path from Knewton to YouTube
[00:05:29] The rise of YouTube as one of the largest global learning platforms
[00:06:29] New educational tools on YouTube, including quizzes and AI-driven tutors.
[00:10:16] Study Hall: YouTube’s program helping students earn college credits.[00:18:06] YouTube’s “Player for Education” and its benefits for teachers and classrooms.
[00:21:31] The role of AI in transforming education on YouTube.
[00:24:02] Katie reflects on YouTube's responsibility as a leading educational platform.

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🎉 Presenting Sponsor:

This season of Edtech Insiders is once again brought to you by Tuck Advisors, the M&A firm for EdTech companies. Run by serial entrepreneurs with over 25 years of experience founding, investing in, and selling companies, Tuck believes you deserve M&A advisors who work as hard as you do.