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The Town with Matthew Belloni
Will the New All-in-One Sports App Finally Kill Cable?
Feb 8, 2024
Sports business journalist and Puck contributor John Ourand joins host Matt Belloni to discuss the new all-in-one sports streaming platform, its impact on linear cable, stakeholder implications, and revenue potential. They also make Super Bowl predictions and discuss betting options.
32:27
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Quick takeaways
- The collaboration between major media companies to create a super sports streaming service raises concerns about the future of the cable bundle and traditional TV networks.
- The new sports streaming service aims to attract cord-cutters and provide a viable option for sports fans without cable packages, but its success depends on maintaining a balance between attracting cord-nevers and securing the existing cable bundle.
Deep dives
Disney, Warner Brothers, Discovery, and Fox team up to create a super streaming service for sports in the US
Disney, Warner Brothers, Discovery, and Fox are collaborating to launch a new streaming service for sports in the US. The service will combine ESPN, Turner Networks, and Fox, offering a single platform for various sports content. The arrangement aims to attract cord-cutters and provide a viable option for sports fans without cable packages. The new service is set to include national live TV rights for major sports leagues like the NBA, MLB, NHL, and NFL, excluding CBS and NBC sports. The pricing and ownership structure are yet to be disclosed, with the service expected to launch this fall.
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