EP117: Sally Hogshead - Why It's Better To Be Different

How does the world see you? World-class branding expert, Sally Hogshead discovered a new way to measure how people perceive your communication and can describe exactly how your own individual personality is most likely to persuade and captivate any prospect within 9 seconds through her Fascination Personality Test. We grew up in a culture that we need to be better. But she believes that, to become more successful, you don't have to CHANGE who you are but you have to become MORE of who you are. Instead of focusing on our strengths, we should highlight our differences. Today, Sally applies her branding experience to show people how to become more valuable, admired, and loved. During this interview, you'll discover…

• The importance of just being yourself
• What are the qualities that make us different
• What is the language of confidence

To find out more about Sally, visit https://www.thethoughtleaderrevolution.com/.